Children, as the name of the exercise program suggests, are born to move. Just watch them – they don’t walk anywhere, they run; they are balls of energy; sitting still is not at the top of their to-do list. Left to do what comes naturally, then, the news for children should be all good. But when it comes to obesity in general, and childhood obesity in particular, the news is mostly bad. According to a major British analysis of data from 196 million people in 186 countries, the number of people classified as obese has leapt from 105 million in 1975 to 641 million in 2014. Childhood obesity rates have more than trebled in that time. The planet is getting a lot heavier. About a fifth of those people live in rich, English-speaking countries (Australia, New Zealand, the UK, Canada and the US), so it’s hardly surprising that in all of those places there is a debate under way about how best to tackle the epidemic and the looming health funding crisis it is creating.

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• The World Health Organisation has set an ambitious target of reducing obesity rates to 2010 levels by 2025, and given the way the graph is heading, this will be a daunting task. But there are glimmers of hope already. The UK recently introduced a “sugar tax”, the revenue from which will be targeted at anti-obesity initiatives, including programs designed to get children active and keep them engaged and motivated in a world increasingly built around sedentary lifestyles and small screens.

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• BORN TO MOVE™, has shown to be measurably effective in both children’s physical performance, mental health and their motivation levels. As children’s physical abilities improve, their increase in the enjoyment of exercise increases too - as the program is designed to maximize the group effect, it keeps the children engaged and gives them a variety of movement patterns that everyone can tap into. Their self-efficacy also improves, which means they become more confident in their own abilities.”

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• BORN TO MOVE gives participants a variety of activities and age/gender-targeted levels of engagement to capture all children – even those who might ordinarily be left out of traditional physical education classes due to their lack of confidence or ability in specific activities means they are more likely to come back and do it again.  BORN TO MOVE gives children the opportunity to exercise in a fun but vigorous way, maximizing the training benefits so children see and feel the changes to their bodies and mental health fast!

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